New MGM Players Club – MLife

MGM Resorts M Life Players Club
M Life

MGM Resorts has been planning to launch a new players club to rival Harrah’s Total Rewards.  MGM Resorts International announced Mlife and will slowly start rolling it out to most of its properties nationwide.

Mlife is currently available at Beau Rivage in Tunica Biloxi, MS.  In August Mlife will be available in Detroit and in Las Vegas before the year is over.

Essentially MGM will try to mirror everything Total Rewards offers does both offline and online.  Examples from the Mlife FAQ:

  • Mlife will slot play more heavily than table play.
  • Mlife will now group players by tiers.
  • Use of tier credits and reward credits.
  • Ability to link users to one account.
  • MGM Holiday Gift Shoppe rivals Total Rewards Gift Rewards.

If imitation is the most sincere for of flattery Harrah’s should be blushing.  Current Players Club points will move to Mlife when your favorite property switches over to Mlife.

To their credit the MGM Mlife website is pretty sharp looking.  Cheers to the rollout working smoothly.  Keep the room offers coming.

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Las Vegas Writer, Marketer, Consultant. I love Vegas and everything about it. When in Vegas do 3 things: eat, drink & gamble.

4 Comments

  1. Eric

    Beau Rivage is in Biloxi, not Tunica. 🙂

    This is interesting, and as you say, a total imitation of what HET does.

  2. Marc

    Eric, Thanks for the note about Tunica. Amazing that I can’t even copy info right. Haha. I fixed the error.

    I’m all for it if they can emulate Total Rewards, but offer better, or just different, hotels to stay at. That’s to be seen. I’m looking forward to it.

  3. Eric

    Ditto.

    Also, you are randomly tagged in a post at blog.rzeszut.com. You know, for when you get bored with the Asian MILFs.

  4. Marc

    Haha, thanks Eric. They are the ones who follow me and will get bored first. However, I don’t see that happening.

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