MGM Mirage is looking to change their name to MGM Resorts International.
“The company’s board of directors believes it is advisable and in the best interests of the company to change the name of the company from ‘MGM MIRAGE’ to ‘MGM Resorts International’ in connection with the company’s ongoing branding and marketing strategy,” the company said in the filing.
Reading between the lines this would allow for MGM to sell Mirage and not have to worry about their corporate name. This move may not be something that is going to happen right away, but the door was just opened a little.
Vegas Tripping notes that the new name’s acronym is MRI. I don’t like MRI’s. Just saying.
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Las Vegas Writer, Marketer, Consultant. I love Vegas and everything about it. When in Vegas do 3 things: eat, drink & gamble.
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