Last week Aria posted a new commercial on youtube and facebook. Unlike the Cosmopolitan commercial, I haven’t seen it on TV yet and don’t expect to.
The commercial fits the same profile as most MGM advertising over the past couple years. It years to be sexy and multi-cultural while reminding you, briefly, that they have gambling. While the ad looks good, it doesn’t resonate with me, but I’m pretty sure I’m not the target for the ad.
I have to imagine that their agency has found this type of advertising to work for MGM. Maybe they should try sexy sales for the Veer Towers who don’t seem to be able to sell or rent their apartments at any price.
The following two tabs change content below.
Las Vegas Writer, Marketer, Consultant. I love Vegas and everything about it. When in Vegas do 3 things: eat, drink & gamble.
Latest posts by Marc (see all)
- Bellagio’s Conservatory & Botanical Gardens Unveils Enchanting Holiday Display with ‘Twas – A Classic Storybook Experience Brought to Life - November 20, 2024
- The Killers Set to Return to The Colosseum at Caesars Palace For Three Encore Shows January 22, 24 & 25, 2025 - November 20, 2024
- The Cabinet of Curiosities presents The Hall of Prehistoric Monsters Drink Among the Dinos pop-up speakeasy Inside Horseshoe Las Vegas - September 24, 2024
