The Cosmopolitan has been slowly ramping up operations as we head closer to its grand opening in December. Today they announced their players club called “IDENTITY.”
I love a players club I can sign up for and view online and I’m happy to see all clubs moving this way. I’ve signed up and I’ll be ready to roll in December! I’ll have a giggle every time I see this name because it makes me think of the Carrot Top and FANTASY commercials I used to hear in every cab ride in Vegas a few years ago. Whisper with me…IDENTITY! Additionally, it sounds like a men’s fragrance. OK, I’m done giggling. Thank you.
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Las Vegas Writer, Marketer, Consultant. I love Vegas and everything about it. When in Vegas do 3 things: eat, drink & gamble.
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