My friends and I stayed at Planet Hollywood on one of my first trips to Las Vegas mostly for one reason. At the time Planet Hollywood was a Starwood Property. Not only could some of us use Starwood points and status from work travel, but the lesser travelers could earn points towards free hotels anywhere in the country.
Vegas may be the greatest travel destination in the world, but it’s not the only place to visit. Having a partnership with a national hotel chain is a nice perk for travelers even if people in this town (like me) don’t believe it there are people that want to travel places besides Las Vegas.
Planet Hollywood is now a Caesars Total Rewards property. While that’s not as cool for the world-wide traveler at least they offer discounts to locations outside of Las Vegas. Tropicana is the latest casino to jump on board the national hotel program.
Four days after telling you about a Vegas rumor that DoubleTree was taking over the Tropicana‘s hotel, it’s now official…
…Hilton HHonors members will both be able to use and earn points with stays at the Trop.
While partnering with a national hotel chain isn’t an exciting marketing move it’s a nice perk for the traveler. Tropicana may not be the most exciting place but it’s not embarrassing property at all and is not the worst way to introduce new visitors to Las Vegas.
If I wasn’t so familiar with Vegas and have so much “equity” in Total Rewards properties I think this might attract me to staying at Tropicana at least once to see what it’s like.