It looks as if Atari will be launching its online casino in a few months. Atari Casino will offer gambling for real and virtual currency. Atari Casino will be a social gaming play
since gambling is a dirty word for Atari more than simply an online casino. The casino will available on the Web, as well as Facebook and mobile devices.
Even though I never owned an Atari video game system when I was growing up (I was a ColecoVision guy) I played Atari games way too often. The old brands are a link to my childhood and that’s what Atari is banking on to acquire players.
The idea of gambling online isn’t very attractive to me because I prefer gambling with some form of human interaction. Having said that I might consider playing craps, slot machines or blackjack at the Atari Casino if it’s branded with Centipede, Missile Command or Asteroids for a little while.
This might not be Atari’s only gambling play. Last year at G2E I reported that IGT was re-introducing skill-based gaming with a Centipede branded slot machine for Vegas Chatter. We shouldn’t expect to see anything in casinos until next year.